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Gantrex  unveils first phase of latest digital transformation program with new website launch.

Last week saw the launch of a brand new Gantrex website, designed to provide enhanced user experience, incorporating the latest digital technologies to deliver an outstanding customer experience online.

The new multi-lingual, responsive website has been designed with the customer at the heart of the process. Intuitive navigation, easy access to product and technical literature, logical links to relevant content and associated products and systems are just some of the web features that visitors around the world can look forward to. And importantly, the new site allows for agile updates of information, news, webinars and articles so that it will be a valuable go-to reference for new and active customers and wider project teams.

Speaking of the project Dr Barbara Töns, Global Chief Marketing Officer at Gantrex said “The new website is a real step forward in terms of our brand positioning communication and visibility in the marketplace. A tool that now fully showcases what the Gantrex brand represents and the many ways in which our Team Gantrex is able to support customers throughout the world. It is an exciting first step in a much larger program of digital development. It sets a strong foundation for a clear customer centric approach to everything that we do and the reputation that we have built.”

Just four months in planning and development with our partners at Brace Creative Agency, the completion of the new website marks the first milestone in a significant digital transformation program through which Gantrex intends to get ever closer to their customers. Having listened to the needs of the market, internal colleagues and partners across the world, the Gantrex team has been able to pinpoint the technologies and processes that will deliver even greater value, helping to shape a genuine ‘customer-first’ approach to their operations.

Visit the new website at www.gantrex.com and if you have any feedback you would like to share please feel free to email the team at marketing@gantrex.com.